Objective: Achieve accelerated growth through licensing.
Execution: A&M’s core business was American nostalgic aesthetic. We identified and acquired corporate brands with long histories in different sectors
- Automotive: Chevy/Chevron/Texaco/Case IH
- Food/Beverage: Mountain Dew/Pepsi/Moon Pies/Tootsie brands
- Military: US Marines/US Army
- Art: Thomas Kinkade/Giordano
"We have a strong generic product business but knew in order to expedite our growth we needed to explore acquiring licenses. We retained MHS Licensing & Consulting and in a short time frame they had developed a strategy for us and began reaching out to their many, many contacts in the Licensing industry to start acquiring properties on our behalf. Their relationships have allowed us to structure favorable deals with Pepsi, Mountain Dew, Thomas Kinkade, Popeye, Betty Boop, Texaco, US Army and many more and we are already in the process of renewing several of them based on their success. I highly recommend the consulting services of MHS Licensing & Consulting."
- Mike Coke, President of A&M Wholesale
